Research a company of interest in the service or manufacturing industries and answer the following questions.  You may use an online source or a source from the Berkeley library. Usually, the company website is the best place to start. Q1.      Discuss your selected company's mission statement, target markets, and specifics of their product and service offerings.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter2: Planning, Implementing, And Evaluating Marketing Strategies
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Research a company of interest in the service or manufacturing industries and answer the following questions.  You may use an online source or a source from the Berkeley library. Usually, the company website is the best place to start.

Q1.      Discuss your selected company's mission statement, target markets, and specifics of their product and service offerings.

Q2.     How does their operations function support their business strategies?

 

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