5. With reference to the risk you mentioned in Q.4, what is your suggested action(s) for Sushiro? Explain.Reference is attached Step 1When a company operates overseas, it can tap into clients and market segments, that will potentiallyboost their profits. However, there are many risks involved in overseas operations.Step 2The biggest risk of overseas business operations could be the foreign laws of different countries.The biggest hurdle comes in the form of accommodating the structure of the company as per the locallaws, for this, the company should gain a thorough understanding of the laws of the state. There couldbe tax implications through the local laws of trading, that will have to be implied in order to gainoperation accessibility in the region.There could be employment laws, that can be different. In every country the labor laws, minimum wagerequirement, leave requirement may differ as well. Meeting the requirements of these laws could pose amajor challenge.Moreover, there could be cultural guidelines of every country, which do not come with written rules.However, these cultural values have to be respected.

For a company like Sushiro there can be several actions which can reduce be adopted by the company…

Answered: With reference to the risk you…

With reference to the risk you mentioned in Q.4, what is your suggested action(s) for Sushiro? Explain. Reference is attached

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Question

5. With reference to the risk you mentioned in Q.4, what is your suggested action(s) for Sushiro? Explain.

Reference is attached

Step 1
When a company operates overseas, it can tap into clients and market segments, that will potentially
boost their profits. However, there are many risks involved in overseas operations.
Step 2
The biggest risk of overseas business operations could be the foreign laws of different countries.
The biggest hurdle comes in the form of accommodating the structure of the company as per the local
laws, for this, the company should gain a thorough understanding of the laws of the state. There could
be tax implications through the local laws of trading, that will have to be implied in order to gain
operation accessibility in the region.
There could be employment laws, that can be different. In every country the labor laws, minimum wage
requirement, leave requirement may differ as well. Meeting the requirements of these laws could pose a
major challenge.
Moreover, there could be cultural guidelines of every country, which do not come with written rules.
However, these cultural values have to be respected.

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