[Soobin] Soobin has successfully developed a teleportation device. What this device allows someone to do is turn it on, step inside, and immediately transport themselves to any place in the universe they can think of, eliminating the need for cars or planes. However, the machine comes with a high learning curve; it is hard to remember what all of its different buttons do. What level of product innovation is Soobin's teleportation device? continuous innovation O dynamically continuous innovation O R&D innovation O me-too innovation O discontinuous innovation

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter18: Personal Selling And Sales Promotion
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[Soobin] Soobin has successfully developed a teleportation device. What this device allows someone
to do is turn it on, step inside, and immediately transport themselves to any place in the universe
they can think of, eliminating the need for cars or planes. However, the machine comes with a high
learning curve; it is hard to remember what all of its different buttons do. What level of product
innovation is Soobin's teleportation device?
continuous innovation
O dynamically continuous innovation
O R&D innovation
O me-too innovation
O discontinuous innovation
Transcribed Image Text:[Soobin] Soobin has successfully developed a teleportation device. What this device allows someone to do is turn it on, step inside, and immediately transport themselves to any place in the universe they can think of, eliminating the need for cars or planes. However, the machine comes with a high learning curve; it is hard to remember what all of its different buttons do. What level of product innovation is Soobin's teleportation device? continuous innovation O dynamically continuous innovation O R&D innovation O me-too innovation O discontinuous innovation
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