Who will win this Adwords auction? SARA KYLIE KENDY PAUL MAX BID 2 1 3 5 QUALITY SCORE MEDIUM LOW HIGH MEDIUM EXTENSIONS IMPACT HIGH HIGH HIGH MEDIUM
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- Assume you have joined an organisation “WealthMax” that deals with investors who areinvesting in various financial products like Mutual Funds, Equity, Cryptocurrencies, ETF,etc. The company is not available on any online platform. The online visibility is ZERO.You are a modern-day digital marketer and you have decided to increase the online visibility of the brand WealthMax. What are the various ways through which you will promote yourbrand online? Explain minimum five platforms with explanation to increase onlineawareness. (All answers to be explained in 1000 words having Introduction ,Concepts and Application & Conclusion)Assume you have joined an organisation “WealthMax” that deals with investors who areinvesting in various financial products like Mutual Funds, Equity, Cryptocurrencies, ETF,etc. The company is not available on any online platform. The online visibility is ZERO.You are a modern-day digital marketer and you have decided to increase the online visibility of the brand WealthMax. What are the various ways through which you will promote yourbrand online? Explain minimum five platforms with explanation to increase onlineawareness.please explain these: Two months ago, you provided Niko and Luka with valuable marketing advice that helped them on how to position, price and promote their protein powder known as “Charged”. The 2 gentlemen were absolutely impressed with your SWOT analysis and perceptual mapping. The entrepreneurs want to engage you for a second consultation contract. This time, they want to have you develop a marketing communications strategy which will provide them the most visibility and highest form of peak interest. They want “Charged” be top of mind and have the kind of exposure that will drive revenue. Describe the promotional mix options that you would incorporate to create the awareness for “Charged”. Use two (2) promotional options and discuss the Pros and Cons of each
- Why should we buy Alexa Echo Devise?How To Build A Menswear Brand – An Interview With Owen & Fred Owen & Fred was a company founded by Mike Arnot after he realised that high-quality yet affordable American-made men’s accessories were not available in the market. So, what? Make your own. Mike then went on to create an e-commerce business that curates great products and help others like him do the same. What They Did To SucceedRepeat orders make up 35% of Owen & Fred’s revenue. In their industry, that’s incredible. Almost unbelievable. That’s because of Owen & Fred values and prizes their customers. They made their products, their marketing campaigns and the entire customer experience amazing. They even received a compliment from one of their customers: “never purchased from a company that actually delivered a product that amazing.” Key TakeawayEven if you’re an e-commerce store that does drop-shipping or product curation, you still have to ensure that your product(s) is amazing. An amazing product makes…Critical Thinking Marketers commonly ask celebrities toendorse products, but tying a brand to a celebrity cancome with risks if that celebrity falls out of favor withthe public as the result of a something they do or saythat is perceived negatively. how would you determineif the signing of a celebrity to an endorsement deal isworth the risk? What would you want to know to makethat determination and reduce the risk potential?
- Please answer in 1hourDesmond sizes up shopping Fancy buying your knickers from a company owned by Richard Desmond? Well, half-owned. Avid readers of the Daily Express – and watchers of the newspaper proprietor’s Fantasy Channel – will get their chance to do just that from tomorrow, when Desmond launches the Express Shopping Channel. The joint venture between Northern Shell, his privately owned company, and N Brown Group, the mail order shopping group, will go live on Sky and NTL on Channel 637. The Express channel will cater to fashion ‘for real women’, offering lingerie for ladies up to size 48 and bras from B to HH – a cup size so large, one exec joked, that you could ‘take three people across the river in it’. It will also serve up a series of ‘lifestyle shows’ to highlight its fashion, cooking, DIY and gardening-related offering. For Desmond, who agreed to invest ‘a couple of million quid’ to set up the joint venture following a…1.Describe the background of AdRoll? BACKGROUND OF ADROLLAdRoll wasfounded in 2007 as a means to make advanced display advertising techniques available for brands of all sizes. In 2013, the original founders were still at the company along with two additions that included Suresh Khanna, Vice President of Sales, and Greg Fulton, Senior Product Director, along with 150 employees. It was projected that the company would have 450 employees by January 2014. The company’s focus was on retargeting, which kept track of consumer’s online browsing behavior. Once this information was collected, AdRoll would then display ads of interest to customers as they traveled around the Web. Without retargeting, only 2 percent of potential customers return to a site. Using retargeting, AdRoll had the potential to bring back the other 98 percent of those customers who otherwise would have never returned. AdRoll also displayed ads for products the consumer had never seen but could potentially be…
- List and explain all the activities the companyneeds to perform to create and deliver valuethrough its products and services to itscustomers of bkash.You were sitting in the school cafeteria yesterday, and a young manfrom your marketing class, whom you don’t know well, asked if hecould sit down. He then started telling you about this very cool newGoogle app, “WordLens,” that allows you to translate signs into differentlanguages in real time using the camera on your smartphone. Althoughyou recognize the merit in the product, you later find out that he worksfor Google. Do you believe his action constitutes an ethical IMCstrategy? How will it affect your attitude toward Google and thepotential that you will purchase the product?What is prospecting? What does it mean to qualify the prospect? What is !he preapproach? Why are these steps in 1he crealive selling process that occur before you ever contact the buyer so important to the sale?