When they act as a profit-maximizing cartel, each company will produce information, each firm earns a daily profit of S cans and charge S so the daily total industry profit in the bear market is S per can. Given this Oligopolists often beheve noncooperatively and act in their own self-interest even though this decreases total profit in the market. Again, assume the two companies form a cartel and decide to work together. Both firms Initially agree to produce half the quantity that maximizes total Industry profit. Now, suppose that Mays decides to break the collusion and increase its output by 50%, while McCovey continues to produce the amount set under the collusive agreement. Mays's deviation from the collusive agreement causes the price of a can of beer to while McCovey's profit is now S S Mays increases its output beyond the collusive quantity. to s Therefore, you can conclude that total Industry profit per can. Mays's profit is now when

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Chapter10: Monopolistic Competition And Oligopoly
Section: Chapter Questions
Problem 3SCQ: Consider the curve in the figure below, which shows the market demand. marginal cost, and marginal...
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6. The cartel and the problem of cheating
Mays and McCovey are beer-brewing companies that operate in a duopoly (two-firm aligopoly). The daily marginal cost (MC) of producing a can of
beer is constant and equals $0.80 per can. Assume that neither firm had any startup costs, so marginal cost equals average total cost (ATC) for each
firm.
Suppose that Mays and McCovey form a certel, and the firms divide the output evenly. (Note: This is only for convenience: nothing in this model
requires that the two companies must equally share the output.)
Place the black point (plus symbol) on the following graph to indicate the profit-maximizing price and combined quantity of output if Mays and
McCovey choose to work together.
PRICE (Dollars per can)
2.00
1.80
1.60 Demand
1.40
1.20
1.00
0.80
0.60
0.40
0.20
0
0
+
15
MR
+
30 45 60 75 90 105 120
QUANTITY (Thousands of cans of beer)
MC = ATC
135 150
Monopoly Outcome
Transcribed Image Text:6. The cartel and the problem of cheating Mays and McCovey are beer-brewing companies that operate in a duopoly (two-firm aligopoly). The daily marginal cost (MC) of producing a can of beer is constant and equals $0.80 per can. Assume that neither firm had any startup costs, so marginal cost equals average total cost (ATC) for each firm. Suppose that Mays and McCovey form a certel, and the firms divide the output evenly. (Note: This is only for convenience: nothing in this model requires that the two companies must equally share the output.) Place the black point (plus symbol) on the following graph to indicate the profit-maximizing price and combined quantity of output if Mays and McCovey choose to work together. PRICE (Dollars per can) 2.00 1.80 1.60 Demand 1.40 1.20 1.00 0.80 0.60 0.40 0.20 0 0 + 15 MR + 30 45 60 75 90 105 120 QUANTITY (Thousands of cans of beer) MC = ATC 135 150 Monopoly Outcome
cans and charge S
so the daily total industry profit in the beer market is S
When they act as a profit-maximizing cartel, each company will produce
information, each firm earns a daily profit of S
Oligopolists often behave noncooperatively and act in their own self-interest even though this decreases total profit in the market. Again, assume the
two companies form a cartel and decide to work together. Both firms Initially agree to produce half the quantity that maximizes total Industry profit.
Now, suppose that Mays decides to break the collusion and increase its output by 50%, while McCovey continues to produce the amount set under the
collusive agreement.
Mays's deviation from the collusive agreement causes the price of a can of beer to
while McCovey's profit is now
$
Mays increases its output beyond the collusive quantity.
per can. Given this
per can. Mays's profit is now
when
Therefore, you can conclude that total Industry profit
1. DECREASE/INCREASE
2. DECREASES/INCREASES
DO NOT FORGET TO PLOT ON GRAPH MONOPOLY
OUTCOME
DROP DOWNS ARE:
Transcribed Image Text:cans and charge S so the daily total industry profit in the beer market is S When they act as a profit-maximizing cartel, each company will produce information, each firm earns a daily profit of S Oligopolists often behave noncooperatively and act in their own self-interest even though this decreases total profit in the market. Again, assume the two companies form a cartel and decide to work together. Both firms Initially agree to produce half the quantity that maximizes total Industry profit. Now, suppose that Mays decides to break the collusion and increase its output by 50%, while McCovey continues to produce the amount set under the collusive agreement. Mays's deviation from the collusive agreement causes the price of a can of beer to while McCovey's profit is now $ Mays increases its output beyond the collusive quantity. per can. Given this per can. Mays's profit is now when Therefore, you can conclude that total Industry profit 1. DECREASE/INCREASE 2. DECREASES/INCREASES DO NOT FORGET TO PLOT ON GRAPH MONOPOLY OUTCOME DROP DOWNS ARE:
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