What could be the competitive edge they can build on their marketing plans among other competitors ? What could be the possible ways to collect the desired fees for their services.
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- Yes Covid 19 has a drastic impact on various industries, Yet it’s a great opportunity for many SMEs to explore the new digital transformation movement to launch their startups, your friends came to you for help in establishing Mobi Car a mobile application and web platform offering booking services for Car care and car wash service at your door steps , covering various destinations and , customized by interest , price scheme and offering loyalty programs. They are still new to the online marketing concepts so what kind of advice you can provide on :
- Avoiding the 10 myth of the online world? What could be the competitive edge they can build on their marketing plans among other competitors ?
- What could be the possible ways to collect the desired fees for their services.
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- Explain working of following e-business models – using examples of different companies.(a) Store Front Model (Shopping Cart vs. Shopping Mall)(b) Auction Model (Plane Auction vs. Reverse Auction)(c) Portal Model (Horizontal vs. Vertical Portal)(d) Pricing Model (Name-Your-Price vs. Comparison Pricing)(e) Other Models (Bartering vs. Rebate vs. Free Offering)Some marketers believe that online stores will replace traditional stores in the near future. Othermarketers have opposite opinions, believing traditional stores will still maintain the same position.In what ways and to what extent do you think that non-store retailing poses a threat toconventional retailers? Use examples to support your discussion. Please discuss it with proper arguments with citing your references.Which markets are you targeting with the creation, testing, and maintenance of your web app, and what kinds of obstacles do you anticipate running into along the way?
- Select a familiar omnichannel retailer. Evaluate its website in terms ofhow well it provides value to its customers. Do you believe that offeringmultiple selling channels to customers enhances their shoppingexperience? How does it help the retailer? Explain your answer.Suppose you are a marketing consultant of e-commerce platform (Online Retail Shop) Distinguish and explain all the steps of Personal selling that you would undertake for your client to reach the customers better and build a long-lasting relationship.Explain (with examples) why sales promotion works well for Routine Buying Decisions but personal selling and print ads work better for Complex/Extensive Buying Decisions
- American giant is an e-commerce phenomenon: Its sweatshirts, t-shirts, and polo shirts, almost entirely sourced and produced in North and South Carolina and sold only via the web, are comfortable, flattering, durable, and popular with a fanatical fan base. CEO Bayard Winthrop says its business has tripled each year since its launch in 2012. The company’s products routinely sell out and can be back ordered for weeks. And Slate spoke for many fans when it called American Giant’s primary product “the greatest hoodie ever made.” Q. Identify two market segments you think American Giant should target with their hoodie product; for each segment, describe their profile using market segmentation variables. Write a positioning statement for American Giant that is targeted to one of the segment you just identified. Other than competition, what factors might cause American Giant to reposition to its product?what problems or gaps have you seen that need to be addressed or researched about Business Technique in Managing Online Selling through Facebook Platform.Is B-to-B selling dead in this digital and social media age?
- How exactly can a company utilise internet marketing to get people to shop at its online store?Answer the given question with a proper explanation and step-by-step solution. 1 Walmart Catch Amazon in E-Commerce? 2 What did you learn from reading the article The Secret in the Digital Sales World 3 What are and why are key salesperson responsibilitiesWorking in digital marketing agency, kindly recommend some emerging technologies which M/S Udemy can choose to use and why?