What are the ways that social media differs from traditional Mass Communication? (Select 4 correct answers).   A. It's filter then publish   B. It's many to many   C. Social production is in the hands of individuals   D. It's one to many   E. Gate keepers are no longer in charge of information   F. It's publish then filter

Practical Management Science
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ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
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What are the ways that social media differs from traditional Mass Communication? (Select 4 correct answers).

  A.

It's filter then publish

  B.

It's many to many

  C.

Social production is in the hands of individuals

  D.

It's one to many

  E.

Gate keepers are no longer in charge of information

  F.

It's publish then filter

Dialogic Communication
• Instead of one-to-many, its now many-to-many
The mass media do not need to be involved at all in communications
that reach thousands of people.
Traditional model is that journalists are gatekeepers in charge of
disseminating information. This is changing to a "publish then filter"
model vs. a "filter then publish"
• The public can now connect to a whole universe of information on its
own.
Transcribed Image Text:Dialogic Communication • Instead of one-to-many, its now many-to-many The mass media do not need to be involved at all in communications that reach thousands of people. Traditional model is that journalists are gatekeepers in charge of disseminating information. This is changing to a "publish then filter" model vs. a "filter then publish" • The public can now connect to a whole universe of information on its own.
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