Using the Four Faces of Digital Theory, discuss which aspect of the four faces is being used by your Activision Blizzard in their digital marketing strategy. Justify your discussion with cited examples.

MARKETING 2018
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ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter6: Target Markets: Segmentation And Evaluation
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Using the Four Faces of Digital Theory, discuss which aspect of the four faces is being used by your
Activision Blizzard in their digital marketing strategy. Justify your discussion with cited examples. 

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