Type in five forces and identify each as Strong, Weak or Neutral. Support your analysis with statements and/or observations. Force Strong/Weak/Neutral Supporting Fact/ Details Threat of substitutes Threat of new entrants Threat of existing rivals Bargaining power of suppliers Bargaining power of customers
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- 6 For Clear Segment (CS) company TAM is 500K with the Premium Segment being 20% of themarket, the Midsegment being 25%, and the Budget Segment 55% of the market.The premium version of CS’s offering is sold for $1000 with a 60% UCM; the middle versionis sold for $600 with a 35% margin, and the budget version is sold for $300 with a 20% margin. Calculate the market sizes, Product UCMs, and possible contributions of eachsegment.1. Review the provided CRM data to guide you in selecting the buying firm that will maximize revenue for DataLocker. Once you have analyzed the CRM data, select the appropriate industry that will maximize revenue for DataLocker: Small Size Manufacturing Small Size Hospitality Small Size Services Medium Size Manufacturing Medium Size Hospitality Medium Size Services Large Size Manufacturing Large Size Hospitality Large Size ServicesADVERSE SELECTIONSomet Health Insurance Company wants to sell a health insurance product for $700 permonth. There is no requirement for healthy people to have insurance coverage. Thecompany conducts a survey to see how different populations respond to the proposed cost.People with no illnesses and disabilities, generally the young and healthy, respond that theydo not spend $700 on healthcare in an entire year, and most feel they would not waste somuch money on premiums when the chance of needing surgery or expensive healthcaretreatments is so small. However, older, sicker people think that $700 per month is a greatdeal, as most of them spend far in excess of this amount on healthcare. It seems like agreat deal for them.1. If the company offers this product, how will adverse selection affect it?
- Please only answer CLO #5 CLO #1 - Identify, define, and describe key marketing components, product life cycle, 3Cs and 4Ps and corresponding marketing strategies. CLO #2 - Recommend solutions to marketing problems using appropriate concepts, principles, analytical techniques, and theories. CLO #3 - Evaluate the quality of proposed solutions to marketing management problems against appropriate criteria, including organizational constraints. CLO #4 - Summarize the relevance and application of concepts, principles, and theories used in marketing to contemporary events and global markets and evaluate marketing decisions. CLO #5 - Identify the interrelationships among concepts, principles, and theories used in different areas of marketing management between nations and their economic and social-culture systems. CLO #6 - Evaluate the ethical implications and aspects of social responsibility of certain marketing campaigns and strategies.iness MarketingQ&A LibraryWhat are the significant findings/ key matters of Southwest Airlines What are the significant findings/ key matters of Southwest Airlines close Get live help whenever you need from online tutors!Try bartleby tutor todayarrow_forward Question Rollin King and Herb Kelleher started Southwest Airlines in 1971 with this idea: if they could take airline passengers where they want to go, on time, at the lowest possible price, and have a good time while doing it, people would love to fly their airline. The result? No other airline in the industry's history has enjoyed the customer loyalty and extended profitability for which Southwest is now famous. The company now flies more than 3,400 times each day to over 64 destinations across the United States There's more to the story, however, than making promises and hoping to fulfill them. A large part of Southwest Airlines' success lies in its ability to plan long-term capacity to better match demand,…5 Type the correct answer in the box. Spell all words correctly. Which type of light is primarily used as a light source in stores? light is primarily used as a light source in stores. Reset
- 1) Choose the best answer The post-earnings drift is inconsistent withI The weak form efficient market hypothesisII The semi-strong form efficient market hypothesisIII The strong form efficient market hypothesis a) I, II, and III b) I and II c) None of I, II, and III d) I3. Discusses how these groups will be targeted (once identified), by explaining three (3) digital marketing options such as email, voice, text, app alert, app redemption token, etc. The report should be in MS Word format (or equivalent). For the purpose of this assessment, the following assumptions apply: ●95% of sales are electronic (credit card/phone), 5% are cash; ●55% of customers use a loyalty card at time of transaction; ●customers who have a loyalty card have provided credit card/phone/email details; and ●Imagine P/L has a smartphone app, which supports tokens (price discounts, etc) and alerts. 25% of customers have downloaded and use the app. Report Structure Your report should include the following sections: ●Introduction: Briefly explaining the purpose of the report ●Technology Options: Where you describe each type of technology ●Sales Solution: Where you explain how the options will increase sales ●Marketing Channels: Where you discuss how to reach customers…CLO #1 - Identify, define, and describe key marketing components, product life cycle, 3Cs and 4Ps and corresponding marketing strategies. CLO #2 - Recommend solutions to marketing problems using appropriate concepts, principles, analytical techniques, and theories. CLO #3 - Evaluate the quality of proposed solutions to marketing management problems against appropriate criteria, including organizational constraints. CLO #4 - Summarize the relevance and application of concepts, principles, and theories used in marketing to contemporary events and global markets and evaluate marketing decisions. CLO #6 - Evaluate the ethical implications and aspects of social responsibility of certain marketing campaigns and strategies.
- F3 ceable.com/ectest/test/jqR7mRaQ2xgmk/lvLHUIbyUOVMVY7X/COURSE//question/1402D11PNFRVG3NS/TEST COURSE ME HUbyUOVMVYZk_null/ Q Search $ 4 Acable Test FA ☀-- % 5 F5 X G mong bugs office being Phong buys an office building for $900,000. His closing costs are $30,000. The land is worth $600,000. What is his annual depreciation allowance? Round to the nearest dollar. 0+ $8,462 $31,636 $12,132 $39,231 F6 6 W F7 & 7 OC F8 * 8 Q F9 HPEO ( 9 F10 F11 F12 — Submit 17 W YS: Insert + 11 Ⓡº Prisc O Delete BackspaceCrea rive Homework/Short Projecc Imagine that youare building your own e-commerce site. Havinga keen understanding of the importance of defining and putting in place a set of conversionsand metrics in advance of launching the site, youhave incorporated the definitions and development or specific conversions for tracking into theplanning of the website. list which actions onthe site would indicate a conversion for tracking purposes and how they would align with the goals of your business. Because this is your website, feel free to assume the inclusion of any sonsof features or elements (conventional or unconventional) that you believe would be valuable in terms of the website's look and feel that wouldenable better tracking and analysis of marketingperformance.on 6 Today, marketers are increasingly emphasizing a Tiffany/Walmart strategy, which is to et red offer out of e question Select one: O a. a high-priced and a low-priced offering to a single market segment. O b. entirely different offerings to high-end and low-end segments. O c. a low-priced product to a high-income or high net worth segment. O d. a high-priced product to a low-income or low net worth segment. C e. different variations of the same basic offering to high-end and low-end segments.