Tinytown, Tennessee has 140 residents. There are two firms servicing the town, ATT and Verizon. The "good" being sold is cell phone service with unlimited anytime minutes and a free phone. The inverse demand function for service in the town is given by the following. P=70-0.50 Each firm faces this market demand function. Since the towers are already in place, we can assume neither firm has any significant fixed cost. Both firms have identical cost structures with the cost function for each firm being given by the following. C=100

Managerial Economics: Applications, Strategies and Tactics (MindTap Course List)
14th Edition
ISBN:9781305506381
Author:James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
Publisher:James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
Chapter12: Price And Output Determination: Oligopoly
Section: Chapter Questions
Problem 5E
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Tinytown. Tennessee has 140 residents. There are two firms servicing the town, ATT and
Verizon. The "good" being sold is cell phone service with unlimited anytime minutes and a free
phone. The inverse demand function for service in the town is given by the following.
P=70-0.50
Each firm faces this market demand function.
Since the towers are already in place, we can assume neither firm has any significant fixed cost.
Both firms have identical cost structures with the cost function for each firm being given by the
following.
C =100
Part a: Suppose the two firms engage in Bertrand competition, what market price will result,
how many units will each firm sell, how many units in total will be sold, and how much profit
will each earn?
Part b: Now suppose the two firms agree to collude and behave as a single monopoly and share
the outcome (customers serviced) equally, what market price will result, how many units will
each firm sell, how many units in total will be sold, and how much profit will each earn?
Part c: Following the collusive agreement in part b, suppose ATT decides to renege on the
agreement and produces Q = 40, what happens to the market price? ATT's profits? Is it in ATT's
interest to renege on the agreement?
Part d: Given your answer in part c, does Verizon have an incentive to renege on agreement? If
so and it follows ATT and produces Q = 40, what happens to the market price? How much will
each firm earn if both renege? How does this compare to the outcome where both stuck to the
agreement?
Part e: Given your result in part d, does either firm have an incentive to further increase units
sold?
Part f: Describe the Nash equilibrium that emerges once the competitors begin reneging on the
collusive agreement. Why does this result emerge?
Transcribed Image Text:Tinytown. Tennessee has 140 residents. There are two firms servicing the town, ATT and Verizon. The "good" being sold is cell phone service with unlimited anytime minutes and a free phone. The inverse demand function for service in the town is given by the following. P=70-0.50 Each firm faces this market demand function. Since the towers are already in place, we can assume neither firm has any significant fixed cost. Both firms have identical cost structures with the cost function for each firm being given by the following. C =100 Part a: Suppose the two firms engage in Bertrand competition, what market price will result, how many units will each firm sell, how many units in total will be sold, and how much profit will each earn? Part b: Now suppose the two firms agree to collude and behave as a single monopoly and share the outcome (customers serviced) equally, what market price will result, how many units will each firm sell, how many units in total will be sold, and how much profit will each earn? Part c: Following the collusive agreement in part b, suppose ATT decides to renege on the agreement and produces Q = 40, what happens to the market price? ATT's profits? Is it in ATT's interest to renege on the agreement? Part d: Given your answer in part c, does Verizon have an incentive to renege on agreement? If so and it follows ATT and produces Q = 40, what happens to the market price? How much will each firm earn if both renege? How does this compare to the outcome where both stuck to the agreement? Part e: Given your result in part d, does either firm have an incentive to further increase units sold? Part f: Describe the Nash equilibrium that emerges once the competitors begin reneging on the collusive agreement. Why does this result emerge?
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