Q: write the marketing mix (people, place, product, promotion) of your small bakery business
A: Before getting into the marketing of a small bakery business, let's understand them?
Q: Would your answer to Question 37change if the products were limitedto children’s toys?
A: Ethics specify obligations & duties that individuals owe to others & the community. Ethical ...
Q: Think of 3 car bands or specific models how are these products positioned in your mind?
A: Positioning is the process of generating a distinct mental position or image of a product or service...
Q: In 5 sentences, explain what is retailer or retail store
A: A retailer or retail store is a business where the process of retailing takes place. Retailing consi...
Q: Which sales promotion tool is most common for new products?
A: It is done to create awareness and increase the demand for the product. It is a short-run marketing ...
Q: Deep Learning
A: Deep Learning in Marketing Deep learning is often used in marketing for content generation, real-tim...
Q: About what percentage of an average field sales representative’s time each workweek is spent actual...
A: A good salesperson has many unique qualities like full knowledge about the product, the efficiency t...
Q: What other decisions can advertising objectives influence?
A: Advertising through newspaper involves, publising product ad in newspaper, as a result of which, mas...
Q: Compare traditional media and social media in terms of time required to deliver the communication.
A: Communication is very important in marketing, due to better communication, product and services are ...
Q: 3. Given the ff information relating to Bayona Trucking, what is the balance of the of the owners eq...
A: * To find balance of the owner's equity we have to subtract the liabilities value from assets value ...
Q: What are the three types of responses generated by direct marketing activities?
A: The marketers who use direct marketing as their method of marketing make use of tools like telephone...
Q: [Cheerios] Rachel is completely obsessed with Kim Kardashian. While scrolling through her Instagram,...
A: We will start by understanding the three types of media described in the question Unearned Media - I...
Q: 6) During the internal search process for product information, a key objective for creatives and bra...
A: Option (A) is incorrect because consumers not having access to information on a regular basis.
Q: How will you practice marketing effectively?
A: Best Marketing Practices There are Eleven marketing best practices, which are listed below: Set Achi...
Q: [Heinz] Heinz has dozens of different products, such as ketchup, mayo, mustard, relish, and more. Al...
A: Branding - A strategy that promotes the image of a product or business. It gives meaning to a produc...
Q: Explain the differences between product advertising and institutional advertising and the variations...
A: Product advertising - Product advertising is a method of communicating about the product in an endea...
Q: Why do the regional differences shown in Figure 4–1exist? What are the implications of such differen...
A: Demographics refers to the population expressed in statistical form. For example the factors such as...
Q: Describe the promotional mix and the uniqueness of each component.
A: Marketing can be just as important to a company's success as the quality of its products and service...
Q: What are the characteristics of good promotion objectives?
A: Any effort made by a company to communicate with potential customers is referred to as a promotional...
Q: Situation 1 You want to start an online clothing store and need information about the size of the m...
A: Market research is a systematic attempt to obtain data about targeted customer base: learn everythin...
Q: [FedEx] FedEx includes what some would call a subliminal message in its logo (see below). Most consu...
A: To increase sales and profit the target customers of an organization must be made aware about the of...
Q: What skills are college textbook publishing employers seeking in entry- level sales hires?
A: With the coming of the web, digital books and sites have become well-known options in contrast to no...
Q: What is the difference between a coupon and a deal?
A: In marketing, a coupon is a ticket or document that may be redeemed for a cash discount or rebate wh...
Q: How do companies and their brands attempt to establish an 'emotional' connection with us? Do they ev...
A: To establish an emotional connection with the customers is very much important for every company and...
Q: Strategy execution and effectiveness evaluation of LVHM entering American market
A: *Introduction - Before diving deep and understanding the strategies and their effectiveness of LVHM ...
Q: Explain the stages in the personal selling process
A: Marketing helps the company to create long term customers. There are various methods of marketing li...
Q: What is the purpose of an institutional advertisement?
A: Advertisement is a method of communicating marketing content to many people at a time. It is one way...
Q: What Is the Future of Your Privacy?
A: Introduction In the technological environment, the definitions of participation and communal activit...
Q: [PLC] Marketing objectives vary over the course of a typical product life cycle (PLC). According to ...
A: Product life cycle or PLC - It is the process through which a product goes on from its introduction ...
Q: How does competitive product advertising differ from competitive institutional advertising?
A: Advertising- Advertising is a promotional activity that aimed to sell a product or service to the ta...
Q: What other decisions can advertising objectives influence?
A: Advertising is of great importance for any firm producing different type of products. Multinational ...
Q: social differentiation important for brand management
A: Social differentiation is important for any brand management. It helps to differentiate the brand fr...
Q: the continued misrepresentation of Native Americans in advertising brands. Why do you think such dis...
A: Hi, Thank You For The Questions. As per our guideline, We are supposed to provide the answers for t...
Q: What percentage of chief executive officers in the largest U.S. companies have significant sales exp...
A: Selling requires customer orientation and a passion to persuade people. The selling function is unde...
Q: Describe your OWN personal brand (you as an individual). How do you present to the world? Both from ...
A: Personal branding is an effort one takes consciously to create an influence the way people perceive ...
Q: 3 What are the characteristics (e.g., age, income, edu- cation) of the target market customers for t...
A: An objective market is a subset of the total market for an item or administration. Frequently the in...
Q: Why is social integration important for brand management?
A: *Introduction - Before Trying to understand how social integration is important for brand management...
Q: How is a college textbook sales representative compensated?
A: A sales compensation strategy specifies how different salespeople will be compensated for their cont...
Q: Along with “solving a problem,” are the strengths of Xhale and Vestagen’s business ideas bolstered b...
A: It was when no one was paying attention and working on a solution for eliminating all health-care-re...
Q: [Eraser] Pencil erasers that look like food products, such as an ice cream cone or hamburger, rose q...
A: Product life cycle or PLC - It is the process through which a product goes on from its introduction ...
Q: What is the difference between a Variable Pricing Strategy and a Price Lining Strategy? Under what c...
A: For any business it is important to set the best price for its product or service. While selling a p...
Q: 6) During the internal search process for product information, a key objective for creatives and bra...
A: The consumer buying decision making process involves 5 steps: Problem Recognition Information Resea...
Q: How can marketers make sure consumers don't suffer from post purchase dissonance after purchasing a ...
A: Sustainable fashion aims at reducing the impact on the environment, resources etc. while making garm...
Q: In measuring the results of social media, what are the (a) advantages and (b) disadvantages of perf...
A: Social media marketing performance can be measured basically through two measures. These measures ar...
Q: Elaborate on 5 different environmental factors which are likely to impact Tropical Leisure’s busines...
A: *Introduction - Before understanding the effect of various environmental factors on Tropical Leisure...
Q: A tech store announced a 20% Mark up on all devices. If the original price of a mobile phone is AED ...
A: Here, the correct answer is AED 4,380 Markup costing is a costing technique within which the price...
Q: Describe the major functions of sales management.
A: Sales managers guide, train, and mentor their sales teams, as well as set sales quotas and goals, cr...
Q: support and oppose adding fees on food establishment that does not use “eco-friendly” packaging.
A: The eco-riendly packaging as it is called the movement of the green and it have various environmenta...
Q: can businesses achieve success with business intelligence initiatives? Make a list of four different...
A: Every business has lots of activities going on so us to cater to consumers. All these activities hel...
Q: [Ella] Ella is watching the nightly news on ABC as she does every day when she gets home from work. ...
A: Cable advertising is an correct option because Cable TV advertising usually entails the use of brief...
Identify the likely prospects for your product or
service
Step by step
Solved in 2 steps
- What does the purchaser of a product obtain besides the good, service, or idea itself?How will you apply the concept of value proposition and unique selling proposition in your product/service? Cite waysDiscuss the unique marketing characteristics a product or service requires based on the specific phase of the product life cycle.
- An effective marketing plan is critical to the success of product and/or service. What are the key components of an effective marketing plan?Select a product you are familiar with. Do research about that product. Based on your knowledge of the product life cycle, what types of changes will occur to your selected product as it continues through the product life cycle? How will this affect the marketing of your selected product?Identify a unique selling proposition that you would propose for a given product or service.