How do multiple channels allow manufacturers to reach a wider range of market segments? Do consumers benefit from multiple channels? Why are customers no longer limited to a single channel
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- How multiple channels are used to increase sales or to capture a larger share of the market?How can businesses use multichannel marketing to reach customers through multiple channels simultaneously?what are some factors that manufacturers and retailers must manage with their daily channels in order to enhance customer satisfaction?
- What other industries’ channels of distribution have been affected dramatically by online, mobile, and social media?How do businesses determine the most effective marketing channels to reach their target audience?Define marketing channels, and identify the members of a marketing channel. In not less than five sentences, explain why manufacturers choose to use intermediaries between themselves and the end-users.
- What role do marketing channels play in the distribution of products or services? How can companies choose the right distribution channels?1. Describe the benefits and opportunities provided by a multi-channel network to both the manufacturer and the customer. 2) How do multiple channels allow manufacturers to reach a wider range of market segments? Do consumers benefit from multiple channels? 3) Why are customers no longer limited to a single channel?How do multichannel retailers provide more value to their customers?
- discuss in detail walmart vs amazon in the e-commerce spaceIn your opinion, what is the most important factor for companies to consider when designing and managing the marketing channels? Is it channel organization, channel behavior, or marketing logistics and supply chain management? Moreover, how can companies ensure that the marketing channels effectively deliver customer value while also optimizing their own business operations and profitability?What are the channels of marketing communications in e-commerce?