Do social and cultural norms influence your consumption?
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Do social and cultural norms influence your consumption?
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- Is our product appropriate for male or female consumption? Will ongoing gender role changes affect who consumes our product or how it is consumedhow does individualism and collectivism influence marketing to consumers in different countries?How is women's preferences for cosmetics and beauty care different in various regions and countries?
- To what degree are your choices influenced by corporations and marketing?Is it unethical, bad business, or simply a practical matter to represent or misrepresent consumers in ways such as gender biases?What are the opportunities and challenges presented to companies by the growth of the older consumer market.