Choose the correct option 1) Belinda went walking through the CNE (Canadian National Exhibition) and was offered a free sample of honey infused with vanilla. She had never tasted something so amazing. She bought 3 bottles. This is an example of which integrated marketing communications tool? a) Direct Marketing b) Personal Selling c) Advertising d) Sales Promotion 2) Adrina has a flower shop. She is planning to increase her store traffic by 10% in the next five months. She estimates that she should spend extra $1,500 on advertising to achieve that goal. In this example, which budgeting methods does Adrina use? a) Competitive Parity b) Personal Decision Strategy c) Objective and task d) Percentage of Sales 3) CIBC holds a 5K or 1K walk or run that raises funds for Canadian Cancer Society every year. This is an example of a) Cause-related marketing b) Public relations c) Product Placement d) Direct Marketing
Choose the correct option
1) Belinda went walking through the CNE (Canadian National Exhibition) and was offered a free sample of honey infused with vanilla. She had never tasted something so amazing. She bought 3 bottles. This is an example of which integrated marketing communications tool?
a) Direct Marketing
b) Personal Selling
c) Advertising
d) Sales Promotion
2) Adrina has a flower shop. She is planning to increase her store traffic by 10% in the next five months. She estimates that she should spend extra $1,500 on advertising to achieve that goal. In this example, which budgeting methods does Adrina use?
a) Competitive Parity
b) Personal Decision Strategy
c) Objective and task
d) Percentage of Sales
3) CIBC holds a 5K or 1K walk or run that raises funds for Canadian Cancer Society every year. This is an example of
a) Cause-related marketing
b) Public relations
c) Product Placement
d) Direct Marketing
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