Choose one of the following products and describe how itmay (or already has) become vulnerable to substitution. Thendescribe an overall strategy, with two or three tactics, forreducing this vulnerability.a. printed copies of periodicals or booksb. TVsc. greeting cardsd. travel agencies

Q: Explain marketing communication issues related to adults including deceptive advertising.

A: Ethical practices are very important in the market and in the society to maintain a harmony.…

Q: Do different individuals use different evaluative criteria in selecting the product?

A: When a consumer makes a purchase, he or she is consciously or unconsciously assessing the goods on a…

Q: Q 8. In depth, Describe the different categories of online intermediary.

A: Internet Intermediary- Internet intermediaries play an essential role in safeguarding freedom of…

Q: True of False only please answer all Considering B2B brands, the manufacturer typically use a…

A: Companies use different effective marketing channel strategies to ear more revenue. There are two…

Q: Jen Hsieh is a college student with a love for fashion who shares outfits and fashion sense on…

A: Information is becoming more and more free in this era. Due to internet information spreads quickly.…

Q: Identify the four levels of the social responsibilitypyramid.

A: There are mainly two models on which the social responsibility concept basically works. These two…

Q: Is the product complex such that a high-service channel is required to ensure its  diffusion?

A: The diffusion process shows the rate at which a product gets adopted by the consumer or his…

Q: Find answers to the following questions:a. Why is an entrepreneurial attitude important in…

A: Disclaimer: Since you have asked multiple question, so we will solve the first question for you. If…

Q: The consumer-initiated practice of generating content on a marketer’s website that is custom…

A: There are various practices and strategies that firms implement to market their products to various…

Q: What are the different operating sectors of tourism?

A: Tourism encompasses leisure and business travel.  The travel sector, which includes hotels and…

Q: Determine and discuss the factors of production that would be appropriate

A: Some of the foremost popular products are offered at associate ice cream look close oneself. during…

Q: Pick a company or brand that we’ve discussed in a previous chapter—Nike, Starbucks, Netflix, Apple,…

A: The efforts and activities that a company does to build relationships with its customers are known…

Q: netflix has made thousands of streaming videos available toits subscribers. How does this strategy…

A: Every company creates business model to align all its operations to achieve certain there are…

Q: Can we reach and influence opinion leaders?

A: Opinion leaders are experts in specific products or services who spread positive word of mouth…

Q: 4. How could you use the Internet in your marketing of this product to businesses? Again, think…

A: The term "business to business" is abbreviated as B2B. It's a business model in which the companies…

Q: s some of you might know, 2026 World Cup Soccer will be hosted by the S., Canada and Mexico. While…

A: The soccer World cup has now become very popular and its fan following has increased. The details…

Q: Explain the criteria for stating good marketing objectives

A: Marketing objectives- Marketing objectives are the result a brand wants to create from its…

Q: Discuss in detail what is the critically assess the impact of personal factors on the consumer…

A: The consumer decision process is a term that refers to the stages that customers go through when…

Q: During the pandemic, more people pursue a healthy lifestyle by going more hiking. At the same time,…

A: Introduction:  In the above question, there is an improvement on the sports shoe making machine so…

Q: Describe the various marketing activities aimed at children that are controversial

A: Marketing is a activity of purchase and sale of a given product which also include service. The main…

Q: ho is my secondary market is my primary target is people who watch the NFL ages 18 to 49

A: Primary and secondary market are the two types of market, which any company tries to capture. The…

Q: Discuss How product mix strategies can be used to make product more effective in market? Explain…

A: A fruitful product mix strategy empowers an organization to zero in endeavors and assets on the…

Q: Describe how business-to-business marketers use digital and social media channels to engage…

A: It is critical for marketers to keep their clients engaged in the purchasing process at all times,…

Q: How a manager should evaluate loyalty programs before implementing?

A: An important factor in increasing sales Customers appreciate loyalty programs because they earn…

Q: Explain cause-related marketing

A: Marketing involves creating a  unique message. This unique message has to be communicated to the…

Q: In measuring the results of social media, what are the (a) advantages and (b) disadvantages of per-…

A: Introduction:_ Organizations and programmes that emphasise on communications, neighbourhood input,…

Q: Give possible reasons why would the  sender receive small window advertisements?

A: Introduction:- Short adds adverts, often known as short adds, are a type of internet advertisements…

Q: Why is the study of database technology important?

A: The database is the information collected and stored by the marketing employees of their customers,…

Q: Why are interactive and social marketingimportant tools for marketers?

A: INTRODUCTION:- Interactive marketing, also known as granulocyte - macrophage colony or occurrence…

Q: how does Alibaba share knowledge among subsidiaries?

A: Alibaba company is also known as Alibaba Group Holding Limited. It is a Chinese multinational…

Q: TASKS TO BE COMPLETED 1. BUSINESS NAME 2. LOGO 3. TAGLINE 4. BRAND FASCINATION

A: Branding is a marketing technique where a unique position is created in the minds of customers for…

Q: Explain why implementation, evaluation, and control of the marketing planare necessary

A: A marketing plan includes details on how to reach customers and details of public relations…

Q: What type of distribution system is consistent with the lifestyle(s) of each segment?

A: Lifestyle tells or shows the way of living of a person or customer. It is a distinct and unique…

Q: Why is the link between relationship marketing and socialresponsibility so important to Small’s…

A: A business is created by the founders to create value for the customers and shareholders. Every…

Q: In a small group, identify a problem faced by a local business or charitable organization and…

A: Every field of work requires increasing amount of efficiencies to carry out new works of engineering…

Q: Chapter 7 describes word-of-mouth (WOM) and buzz marketing. How did STX Entertainment use this type…

A: Opinion leaders are experts in a certain area who spread positive word of mouth regarding a product…

Q: Semi-finished goods can only go into intermediary trade as they still need to be processed and…

A: True.

Q: Describe each characteristic of a information

A: Introduction: Meaning of information:  Information is the knowledge, which is shared or received.…

Q: an internet-based firm and: (i) Undertake a profile of their customer base using demand analysis;…

A: Marketing mix is a structure or framework used by the marketers to make the right choices in…

Q: Describe four marketing management philosophies

A: Marketing management implies the discipline that has the perspective of execution of marketing…

Q: A sustainable advantage refers to doing better than competitors do over long periods. It is a…

A: The sustainable competitive advantage is producing the goods at a cheaper rate compared to its…

Q: Since 1975, Eskimo Joe’s has been a popular watering hole in Stillwater, Oklahoma. Through word of…

A: The organization has to get into a new product line or develop a new offering to meet the need of…

Q: Does the product or brand perform better than the alternatives on the key set of evaluative criteria…

A: Evaluation is the stage where the customers compare different available alternatives by searching…

Q: Distinguish between an organization’smission and its objective

A: Every company will have different stages of its life. Initially it will be a small startup which is…

Q: Marketers must recognize that global cultural differences include knowledge, beliefs, art, morals,…

A: examples Cultural differences across countries may frequently have a negative impact on the…

Q: Give an example of strategic planning andtactical planning.

A: Ans. Introduction    Strategy plan shows the vision and mission of any organization and ways to…

Q: who in the household should receive what types of information concerning our product?

A: Purchasing is affected by social, personal, and demographic factors that surrounds the customers.…

Q: Are consumers likely to respond to in-store price reductions?

A: Retailers is the individual or group business operations where they close work with customers by…

Q: How does your standard of living affect the products or services you buy?

A: Segmentation is the marketing activity that focus on grouping of customers for effective targeting.…

Q: All of the following factors influence media selection EXCEPT: O Rating points O Promotional…

A: All of the following factors influence media selection except: 1. Rating points 2. Promotional…