Amy Carlson is a marketer with a company which is considered to export their products to Peru. In order for her company to effectively market and distribute to all of Peru's major cities, Mrs. Carlson must develop a logistics plan for crossing the Andes Mountains. Which of the following foreign environment uncontrollable variables would be a main concern as Mrs. Carlson develops her plan? Competitive forces All of them Economic forces Geography and infrastructure Cultural forces

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter9: Reaching Global Markets
Section: Chapter Questions
Problem 3DYMP
icon
Related questions
Question

Amy Carlson is a marketer with a company which is considered to export their products to Peru. In order for her company to effectively market and distribute to all of Peru's major cities, Mrs. Carlson must develop a logistics plan for crossing the Andes Mountains. Which of the following foreign environment uncontrollable variables would be a main concern as Mrs. Carlson develops her plan?

Competitive forces
All of them
Economic forces
Geography and infrastructure
Cultural forces
Expert Solution
steps

Step by step

Solved in 2 steps

Blurred answer
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Marketing
Marketing
Marketing
ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing