DIoga. Explain the value of marketing communication and how it may assist the organisation with its campaign.b. Outline the various marketing communication tools available to support the company's marketing campaign.c. Consider the company's campaign requirements and create a marketing communications proposal in which you propose and evaluate thebest tool(s) for the campaign.d. Argue the advantages of the marketing communications tools your proposed for the task.

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Answered: a. Explain the value of marketing…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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