A fish farmer in central Malaysia is looking at marketing channels for his fishes. Thereare three general marketing channels available to the fish farmer:Sell to wholesalera)b)c)Sell to retailerSell directly to consumersi.Discuss the advantages and disadvantages of each marketing channel for thefish farmer.ii.State and justify which marketing channel would be most profitable for the fishfarmer.

Distribution or marketing channels refers to the methods used by a seller or a company to deliver…

A fish farmer in central Malaysia is looking at marketing channels for his fishes. There are three general marketing channels available to the fish farmer: a) b) c) Sell to wholesaler Sell to retailer Sell directly to consumers Discuss the advantages and disadvantages of each marketing channel for the fish farmer. i. State and justify which marketing channel would be most profitable for the fish farmer. ii.

A fish farmer in central Malaysia is looking at marketing channels for his fishes. There are three general marketing channels available to the fish farmer: a) b) c) Sell to wholesaler Sell to retailer Sell directly to consumers Discuss the advantages and disadvantages of each marketing channel for the fish farmer. i. State and justify which marketing channel would be most profitable for the fish farmer. ii.

Exploring Economics

8th Edition

ISBN:9781544336329

Author:Robert L. Sexton

Publisher:Robert L. Sexton

Chapter14: Monopolistic Competition And Product Differentiation

Section: Chapter Questions

Problem 15P

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