5. Which of the following best describes a "sales funnel"?Group of answer choicesA sales funnel is the process after a sales is closed where the customer receivesthe product and begins using it.A process whereby sales decrease over time as if they are going into a funnel.A process of drawing in people who might be good purchasers of yourproduct by first finding out which are interested and have money to spend,then eventually leading them to purchase your product.A sales funnel is used by department stores during key sale weekends. In a salesfunnel, each day the price is reduced until the product is finally available at thelowest possible price.

Sales Funnel is a term used mostly by individuals whose day-to-day work is related to making pitches…

Answered: 5. Which of the following best…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Jane Dawson is a new sales representative for the Charles Schwab brokerage firm. In searching for clients, Jane purchased a mailing list of subscribers to The Wall Street Journal and called them all regarding their interest in discount brokerage services. She asked if they have any stocks and if they have a regular broker. Those people without a regular broker were asked their investment needs. Two days later, Jane called back with investment advice and asked if they would like to open an account. Identify each of Jane Dawson’s actions in terms of the personal selling process
DO NOT GIVE PLAGRIZED ANSWER
15. This merchandise planning tool is a guide for a period not yet begun. It looks to the future and serves as a guide to help the buyer plan purchases in terms of dollars Group of answer choices -Assortment plan -Open-to-buy -Buying plan -Merchandise plan
A: Salespeople need someone to tell them when it's time to go to work because they don't know that if they don't work, they won't be earning. Is this statement true?
How does product packinging influence sales? if u can please extend your answer, make it as long as you posibble can, i will aprecciate it sincerely
Why are many marketers shortening the time in which a coupon can be redeemed?to track response ratesto increase introductory salesto create a greater sense of urgency to redeem the couponto respond to claims that coupons adversely affect consumer behaviorto limit the use of on-pack coupons
Which of the following is a method for estimating a company's potential sales by identifying prospective customers it is not serving adequately? A) Gap analysis B) Market analysis C) Market projection D) Independent analysis E) Product displacement
2. They are people who are both willing and capable of buying a particular product or service in a particular market. A.Potential Market B. Available Market C. Target Market D.Penetrated Market
Coupons, contests and demonstrations are examples of Select one: O a. Advertising O b. Sales promotion O . Personal selling O d. Public Relations
Maria wants to research the other lists that may work well for her clients' needs. Which 3 lists will she find on the All lists window? (Select all that apply) Chart of Accounts Customers Payment Methods Attachments Vendors All Transactions
By definition, "Price" isSingle choice. a. what is charged for something (product or service) b. the term used by marketers defining the cost of a product c. the sticker on a product that suggests a price d. calculated by dividing cost with retail selling price
1. This refers to measure of how well customer expectation from a purchased product or service have been met. a Consumer goods c. Marketing b.Satisfaction d. Brand equity 2. This is the appreciation in a brand’s value from the point of view of customers. a. Brand equity c.Marketing b.Satisfaction d. Consumer goods 3. These are products whose physical characteristics are so identical, that it would be difficult, it not impossible, to distinguish one purchased from one vendor or another. a. Brand equity c. Marketing b. Consumer goods d. Primary Demand 4. It is a form of communicating or promoting the value of a product, service, or brand to the consumers. a. Durable c.Marketing b. Primary demand d. Consumer goods

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