1. Describe the product Package of Primer Inc. by Identifying the tangible and non-tangible (service) components. 2. From an operations management position, why is the company able to charge premium prices? Why are customers willing to pay the premium price? 3. Describe the operations of Primer Inc. in terms of the four Vs (Volume, Variety, Variability, and visibility), indicating whether each variable is high or low, and its implication for strategy. 4. Explain the role of the following functional areas in supporting the organization’s current operations strategy a. Procurement b. Finance c. Marketing d. Human Resource Management 5. How should each of the following Strategic Operations Management decisions be managed to ensure the success of the company. a. Product and service design b. Managing Quality c. Process strategy d. Location strategy e. Layout Strategy f. Human resources g. Supply chain management h. Inventory Management i. Scheduling j. Maintenance
1. Describe the product Package of Primer Inc. by Identifying the tangible and non-tangible (service) components.
2. From an operations management position, why is the company able to charge premium prices? Why are customers willing to pay the premium price?
3. Describe the operations of Primer Inc. in terms of the four Vs (Volume, Variety, Variability, and visibility), indicating whether each variable is high or low, and its implication for strategy.
4. Explain the role of the following functional areas in supporting the organization’s current operations strategy
a. Procurement
b. Finance
c. Marketing
d. Human Resource Management
5. How should each of the following Strategic Operations Management decisions be managed to ensure the success of the company.
a. Product and service design
b. Managing Quality
c. Process strategy
d. Location strategy
e. Layout Strategy
f. Human resources
g.
h. Inventory Management
i.
j. Maintenance
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