RESEARCH ASSIGNMENT

Hi can you help me with the following task about health better/healthcare-related please: Discuss the various e-commerce payment systems (online credit card, alternative payment systems, mobile payment systems, social/mobile payment systems, digital cash/virtual currencies) in relation to your e-commerce proposal related to health better/ healthcare. Select two options that you feel best suit your startup related to health better/ healthcare and justify those(below) choices Organize your healthcare/health better proposal in the following sections Name of the startup, proposal section (Mobile Options, Payment Systems, Security Threats, Make-or-Buy,  Marketing Plan) relation to health better Resources – List the sources researched for this section of the proposal. Ensure that the resources are also properly cited in the body of the work. relation to health better

Your city is planning  to open its new town hall and courthouse in six months. A big celebration is being planned. You have been asked to market the event, for maximum exposure and citizen participation. You have been told that a press kit is necessary, but that you should seek other marketing avenues as well. 1. What items may you include in your press kit? 2. What details must you include  in your press release? 3. What other community assets may you solicit to support the marketing program?

Managers must understand their aims to strengthen customer relations.CRM objectives should have four parallels.

Primarily, we want you to examine the branding strategies of our competitors. This report will function as a brand audit that allows us to examine our competitors’ strengths, weaknesses, customer expectations, and our own relative position in the market. These details form the basis of the main branding elements. I met with our CEO, Shanice Watts, and she wanted me to emphasize the following eight categories we would like you to analyze in your report about our two biggest competitors: brand personality brand image brand identity brand differentiation brand positioning brand communication brand loyalty brand equity (including financial equity) Slate’s executive teams are really looking forward to your report. Thanks for helping us with this.

Marketing a product to college student makes graduates eager and relatively affluent consumers still looking to establish their brand loyalty. Marketing to college students early on gives you a head start against competitors to build trust and loyalty with the affluent, eager and loyal graduate consumer group.  If an expert were going to advise a marketing organization on marketing a product to college students: How to collect data to determine how best to market products to college students ? What information technology services would be needed ? And what types of data should the organization collect to ensure the correct products are offered?

for the sport product i selected Indian cricket team for the Marketing Plan.   Please address the following items in this section of the assignment: 1.What type if image would you like to create for the sport product or service? 2.What type of advertising do you recommend for your sport product or service? 3.Are there any specific promotions you suggest for the sport product or service? 4.Finally, but perhaps most importantly, what unique aspects of your promotion objectives will influence the purchasing behavior of consumers?

based on case titled “Housing.Com: Marketing A Service Offering ” .What segment should Housing.com concentrate on to gain the market share? How should it deal with conflicting interests of the buyer and seller segment?

Apply the 4 P's of marketing to the sport product or service selected (Indian Cricket Team)    Address the following items in this section of the assignment: Product: Explain the sport product or service to be marketed. Price: Identify the cost of the sport product or service as compared to its competition. Place: Describe how the product or service will be distributed to consumers. Promotion: Recommend how you will make consumers aware of the product or service.

How can CRM (Customer Relationship Management) systems effectively manage customer interactions and data to improve customer satisfaction and increase sales for businesses in various industries, and what are some of the most common challenges faced when implementing CRM systems?

Advanced Marketing PlanAdvanced : Part IThroughout this course, you will compile a comprehensive marketing plan using one of the product/service scenarios listed below. (Note: You will use the same scenario throughout the course.) This scenario will be the basis of your start-up company and will be the catalyst for the three parts of the marketing plan that you will compose in Units II (Part I), IV (Part II), and VII (Part III). The company that you choose to submit a marketing plan for is a fictional start-up company (not an existing company).Scenarios for your start-up company are explained below. (Note that these descriptions are basic, and you will need to be creative and develop the business idea/model for your selected scenario.) Scenarios for your start-up company are explained below. (Note that these descriptions are basic, and you will need to be creative and develop the business idea/model for your selected scenario.)Scenario #1Travel Supreme is a start-up travel organization…

Each part of the marketing plan is essential and valuable for marketers or managers developing a new product or creating a company. From a marketing point of view, the marketing plan contains much information regarding the company's activities, such as product, price, promotion, and distribution strategies. Thus, all marketing strategies are effective executions of the plan. What information do you think you need to include in a marketing plan as a product or price or promotion, or distribution strategy? Select one of the elements of the marketing mix and provide your explanation. Support your statements with business facts by using support materials. Cite any additional sources you use. Implementing the marketing mix

The tactics associated with a customer relationship management (CRM) strategy vary from stage to stage in relationship development. Evaluate the extent to which your organization’s CRM tactics align with its CRM goals and each relationship stage. Propose modifications an organization should follow in its CRM efforts to improve its effectiveness in maintaining and improving customer relationships.

marketing reserch is the systematic and objective identification, collection, analysis, dissemination, and use of information for the purpose of assisting management in decision making related to the identification and solution of problems (and opportunities) in marketing. 1) true 2) false

Rita has set up a company to manufacture and market GPS tracking systems for cross country runners who like to go on trails in uninhabited areas. A GPS could help if someone gets lost while running on these types of trails. Rita is trying to figure out which approach she will use to bring awareness to her product.  She is also trying to understand who her customer would be.  She has decided a sales orientation would be best suited for her new product.  Questions  What are important considerations for and against using a sales orientation approach?  In your answer discuss what a sales orientation is and why it might or might not work for Rita.  Which orientation do you think would best be suited for this type of product and why? (Explain how this chosen orientation would be beneficial for this business.)

In Class, 10–25 Minutes for Teams Assume that you are a marketing consultant employed by a large retail chain that offers consumers products in a number of brick-and-mortar stores and online. The retail organization wishes to increase its loyal customer base by engaging customers through interaction opportunities on social networks. develop a list of at least 10 specific social network activities that will work together to increase customer engagement

Customer Discovery Watch this video  How to get your first 10 customers? https://youtu.be/WAXLTG9n7Kw Your first 10 customers are actual people or organizations whom you think will use your product or service. This step is crucial because if you cannot identify real people or organizations who will serve as your first 10 target customers, this means that you don’t understand your customer segments.

What are the benefits of using artificial intelligence and machine learning algorithms in CRM systems, and how can these technologies be leveraged to improve customer engagement, increase sales, and optimize marketing campaigns?

How does marketing automation in CRM software help businesses streamline their marketing campaigns and target audiences effectively?

Market analysis offers managers insights into the interrelationships of firms, consumers, and products so that they may understand and predict consumers’ (possibly competitors) response to their actions. Critically explain four (4) reasons for correctly defining a market.  Critically evaluate four (4) critical dimensions of market analysis in the marketing planning process.  Apply real marketing examples from specialty coffee chains to both your answers.

Discuss the key components of a CRM system and how they contribute to improving customer relationships. Give an example of how a specific company uses CRM to enhance customer satisfaction.

Model Assumptions and Resultant Outcomes  The AD-AS and AE models you have used have different underlying assumptions. Outline the major underlying difference(s) between the two models. Briefly discuss and illustrate how the how the difference(s) in the model assumptions impact the degree of the potential impact on the economy. Use the AD-AS Model and provide ONE diagram to illustrate the potential difference in outcomes depending on the assumptions made. (Hint - consider the assumptions underlying the AE model - what SRAS curve reflects this?) 200 Word Maximum

Each student needs to produce a written report to analyse the current marketing activities of a brand and to provide suggestions for their next marketing activities Students are expected to apply the relevant knowledge in analysing/assessing how the marketers try to utilize external and internal factor in order to influence consumers via their marketing activities and formulating new marketing activities to benefit the brand. Students are required to: Describe the current marketing activities of a focal brand Identify the intended objectives of the marketing activities to the target market, in terms of ‘internal’ and ‘external’ factors Assess the outcomes of the marketing activities on consumer responses Set the objectives of the new marketing strategy Recommend three marketing activities to the brand (One of recommended activities should be related to digital media such as social media) Include Appendix for the key examples of the marketing activities (This section does…

Keeya group of industries is a biscuit making company that is expanding by increasing its products visibility. The company has hired a Marketing Manager who will be primarily responsible to help Keeya market on various online and off line platforms and improve its brand name. You have been assigned the responsibility to identify the important knowledge, skills and abilities that this marketing manager should have. Explain which level of TNA would be suitable in the current situation and how would you go about doing it.

To provide education on investment knowledge and skills for people in Hong Kong, the Hang Seng University of Hong Kong (HSUHK) will offer investment classes in 2022. Write up a marketing plan for this new service. The budget for offering this new service is HK$10 million. Make sure you have included the following parts in your marketing plan: Background of HSUHK Description of the new service SWOT analysis Marketing objectives Target market Marketing mix strategy (7Ps) (You should include a service blueprint when you mention “process”.) Budget Control

"MY BUYER PERSONA" In this activity, you are going to create a BUYER PERSONA for Apple Inc. A buyer persona sample question is provided below for you to follow. A buyer persona is a description of a semi-fictional character that represents an ideal customer for a certain business. It is a detailed summary of the characteristics, qualities, and habits of a person who is part of the target market.

Can You Sell Customer Information[1] When customers buy products through an online company, they leave a lot of information behind, including their name and address and the types of products they have viewed while browsing. Partner companies often approach businesses to buy this type of data to find out more about customers’ purchasing patterns. But is it right to sell customer information? And even if it is not sold, should it even be used in house? David Hennessey, professor of marketing at Babson College, believes that using consumer information is a privacy and fairness issue if not a legal one, certainly because, in most cases, people believe they are making purchases anonymously or are somehow otherwise protected. Hennessey suggests that companies unsure about their right to sell customer data should consult the company’s code of ethics to determine how much information can be used internally and externally. He adds that the company could create its own policy to set standards…

As a marketing consultant, a prospective business man has approach you to advise him on his intention of venturing into the market with a new product. 1. Explain to him the approaches he can consider 2. Analyze the factors that need to be consider for each approach. 3. Illustrate to him the potential stages of the market his product needs to survive to be successful on the market.

PHAUCH insurance aims to achieve market leadership in the insurance industry by providing excellent service delivery and superior customer experience for its customers and generating profits by means of customer satisfaction. Demonstrate in your report to Management how PHAUCH insurance can formulate a set of marketing tools to pursue its marketing objectives in the target market.

Examine a scenario where the head of sales for a luxury automotive brand is stepping into a new market renowned for its discerning and affluent clientele. This market is teeming with well-established competitors, each offering a diverse array of high-end vehicles and bespoke services. The head of sales is confronted with a formidable challenge: to craft a nuanced personal selling strategy that not only distinguishes their brand from competitors but also cultivates enduring relationships with potential buyers. In this fiercely competitive environment, how can the head of sales leverage the power of data analytics, sophisticated CRM systems, and cutting-edge technology to tailor the sales process according to individual preferences and lifestyle choices?

Your company needs to improve on their CRM system.Explain how your company can effectively apply the activities and tools of a Customer Relationship Management (CRM) system so that relationships with their customers can improve.