Week 12

dvertising campaigns follow the _____.   Question 26 options:   a)  ​BCG matrix   b)  ​SWOT matrix   c)  ​IMC model   d)  ​AIDA model

300 words: What are the benefits of using email in marketing to fly over canada? Why fly over canada? What is the impact of using email? What's the connection between using email and the web and youtobe and social media?

Learn about Tide’s “#TideAd” social media campaign on YouTube bysearching for advertisements that use the hashtag. Which of the 4Ecomponents does this campaign leverage?

2. How could Google use its innovativeness to succeed in the growing field of mobile marketing?

What are some metrics Apple should track during and after the iShirt campaign for each social media platform and how do they support their campaign goals?

Explain working of following e-Marketing techniques – adopted in e-Business promotion.(a) Telemarketing (e-Mailing vs. Telephony)(b) Promotions (Frequent Flyer Mildes vs. Point Based Promotions)(c) Advertisements (Banners vs. Webcasting)(d) Public Relations (CRM vs. PR)(e) Others (Search Engines vs. SNS)

Explain working of following e-Marketing techniques – adopted in e-Business promotion.(a) Public Relations (CRM vs. PR)(b) Others (Search Engines vs. SNS)

. Write a post about the brand's social media strategies, including links and/or screenshots of examples. What social media platforms is your brand using? How is your brand using these platforms? How is your brand creating brand advocates? Is your brand posting the same content on different social media platforms? Why or why not? What could brands do better to connect with consumers via social media? Provide suggestions of how your brand could reach even more consumers on social media.

Eash is a lifestyle e-tailer with two brands-Alpino and FBX.Both these brands are present in offline as well as online marketplace with more than 300 SKUs.The product line includes Audio and mobile accessories. Build a social media strategy for Eash's instagram handle @eashdotshop. The aim is to build an active audience with a budget of 25000 per month for a quarter. We expect you to at least include a campaign that caters to a niche and a micro-influencer/influencer strategy in this. Brownie points for quirky copies that explain the campaign. Be as creative as you can.Also Work on a Valentine's Month strategy for Eash.Shop's website. The aim is to run campaigns on that acquire customers as well as position our offerings and brand, targeting the Gen Z. Work on both and explain in brief.

Answer ALL of the following questions: 1- What is social media marketing and why its important to have a digital marketing plan? 2- Marketing on social media platform is important for a new business, discuss what are the benefits to advertise on Facebook and how it is different from advertising on Instagram. 3- Can we as a marketer stop traditional marketing strategies and only implement digital marketing strategies, discuss and support you answer with an example.

Describe the benefits of an organization using social media to help create a target marketing strategy. More than one answer may be correct. Check All That Apply Social media provides companies with a rich collection of user data and personalized content. Social media provides companies with analytics tools to identity top consumers. Social media, as part of a target marketing strategy, often results in sales increases. Social media provides guidance on creating a target marketing strategy.

what kind of Social Media Campaign’s Contents can be included in the company  of mecari.

Facebook Analytics help businesses trace a specific user across all of their browsers and devices when signed on to Facebook. This information leads to targeted online marketing campaigns. Give an example of an experience. Is it worth regulating this industry? What are some potential costs of doing so?

ou are to focus on the use of Social Media on a business of Zara. The focus will be on how Social Media enhances the sales of Zara this business : Describe all the types of Social Marketing platforms available for Zara business to use to connect with their target customer write a creative advice for Zara  business to improve their sales.

https://www.youtube.com/watch?v=PnfiWTSuI8U KMart ad campaigns *Was KMart using a pull or push strategy for the ads? Explain your response. What do you think was the advertising objective for each of the ads ("Big Gas Savings" & "Ship My Pants")? *Are the KMart advertising messages and brand content relevant and effective? Why? What message execution strategy did both KMart ads use?

Propose two (2) public relations strategies and discuss why you believe that they will improve customer retention in a post COVID economy.

ANSWER THIS COMPREHENSIVELY! DO NOT COPY PASTE I HAVE TRACKED OTHER QUESTIONS HERE ALREADY!!!!!!! I WILL REPORT IRRESPONSIBILITY!   Think of 1 marketing communication that resonated with you. This could be a TV ad, sales promotion, or an event from 2019-2021. Do you best to find the material in streaming sites like YT or in other platforms and indicate the link of video title on the reference part. After this, evaluate whether this marketing communication was effective for you.   Next, with the same company or brank, try to find a marketing communication material they used in the past 2 years. Do a comparison of the 2 campaigns and share your thoughts about this expoundedly. Elaborate on how the company/brand shifted or maintained its strategy throughout the years.   INCLUDE REFERENCES/CITATIONS.   good answer for good rating pls.  DO NOT COPY PASTE I HAVE TRACKED ON QUESTIONS HERE ALREADY!!!!!!! I WILL REPORT YOU IRRESPONSIBILITY!

Explain the concept of long-tail keywords. How do they differ from short-tail keywords, and what are the advantages of targeting long-tail keywords in digital marketing?

1. Consider yourself a Marketing Manager. Explain how you would develop an effectivemarketing strategy for a Credit Card product using video streaming as a promotionalchannel.2. Discuss the merits and benefits of sales promotion in the context of marketing. Provideexamples to illustrate your points.3. Describe the marketing mix decisions (product, distribution, promotional, pricing) thatmarketers face. Choose a real-world product or service and apply the marketing mixdecisions to it, explaining your choices.

Digital marketer compare results of online engagement campaigns for brands X and Y. She finds that ads of brands X lead to more shares and responses from consumers than ads for brand Y. Marketer may conclude that brand X has _____ brand _____ than brand Y  A. higher; equty  B. lower; equity  C. higher; power  D. lower; power

Pop-Tarts is a brand of toaster pastries produced and distributed by Kellogg's since 1964. Which digital marketing techniques can be used to increase awareness of this brand and encourage interaction with the brand?  use practical and real examples to explain.

What would be several of Apple’s goals for the iShirt social media campaign? Please include measurable goals supported by credible resources.

Develop a Social Media Marketing Strategy with the information below as your base data. DOLLA Financial Services Limited will be launching its newest subsidiary, Ultra Financier Limited, on November 1 to be led by CEO David Henriques. The company was incorporated on August 3, according to the Companies Office of Jamaica records, but only received approval for its formation by its board of directors recently. The subsidiary will be injected with $350 million from Dolla's upsized $1.5-billion secured corporate notes (bond). Dolla is the sole shareholder with 1 million ordinary shares, with Dolla Chairman Ryan-Kwesi Reid, Dolla CEO Kadeen Mairs, Dolla Chief Financial Officer Trevene McKenzie, First Rock Private Equity (FRPE) Managing Director Christopher Yeung and Henriques as directors. "Ultra is going to be lending to high net worth (HNW) individuals. We'll lend between $1 million to $100 million per person and we take luxury assets, prime investments, and properties as collateral. A…

Answer The Following questions: 1. How did Coca-Cola company use social media to promote its coke camping? Explain 2. Why was the campaign a success? Discuss & justify.

Some believe that social marketing is primarily effective only for bigger companies with the time and capacity to manage and update their media content. Choose a local business and evaluate its effectiveness in creating customer engagement. Is the content up to date and relevant? How does it manage its content? (AACSB: Written and Oral Communication; Information Technology; Reflective Thinking)

Which statement is TRUE? A) Marketers should not collect emails from whitepaper downloads. B) White papers are only available to audiences through salespeople. C) E-books are most commonly used in business to business markets. D) Most e-books and white papers have high-perceived value to the recipients. E) White papers are primarily used in business to consumer markets.

1. Eash is a lifestyle e-tailer with two brands-Alpino and FBX.Both these brands are present in offline as well as online marketplace with more than 300 SKUs.The product line includes Audio and mobile accessories.                  A brand manager's work comes with not only creative but also financial responsibility - to an extent that they're sometimes responsible for the brand's P&L also. As a brand manager at Eash, what are the ways you would be able to unlock new revenue models that have a direct and substantial impact on our bottom line. (Note - As a bootstrapped business, your thought process for this question is important to us. Be as entrepreneurial as possible). Please Explain in brief.